SendQuick Entera is an user friendly and cost effective appliance based solution for automated business process messaging across various departments like technology, marketing, operations, finance, administration for purposes like IT alerts and notifications, marketing campaigns and general broadcasting. Since sendQuick Entera is able to help companies automate backend enterprise messaging as well as to improve front end customer service and experience, the time and monetary resources gained can be directed to other important matters for the organization’s growth. sendQuick Entera facilitates enhanced pro-active (ICMP Ping, Port Check, URL check) and reactive (SNMP, SysLog & SMTP) alerts across the entire IP addressable infrastructure in the Enterprise, supporting message delivery via SMS and email in the event of detecting failure. SendQuick Entera offers easy integration with existing applications like email, database, application servers as well as infrastructure such as backup power management system, cable management system and network management systems with built in reminder and escalation features. sendQuick Entera is further enhanced with features like keyword management to route incoming SMS to other applications to facilitate interactive transactions and has unlimited end user licenses in the web interface. It is rack mountable (1U) and supports an unlimited number of firewall, IPS, antivirus, UPS, network monitoring system, databases and other servers without the use of any software, providing greater value and convenience for users. It also supports file upload for SMS delivery. Lastly, it is scalable to support 32 GSM modems (1 comes free with the appliance) for modem routing based on operator prefix, route redundancy in the event of operator failure and for increased throughput.